You can also use a tinted hair gloss or pigmented conditioner to revive color. ![]() "Keep heat-styling temperatures to a minimum, and always use a heat protectant, such as the Authentic Beauty Concept Blow Dry Primer ($28)," Toves-Vincillone says. "We want something that's going to maintain the vibrance keep the hair hydrated."Īnother tip: take care when using hot tools to style your hair. Wright loves the OGX ColorGlam Ultra Hydrating Hugs Shampoo ($16) and Kisses Conditioner ($14, originally $19) for this. Using products specially formulated for color-treated hair also helps keep your ends hydrated and healthy. "As cool as you can handle, as warm and hot water can almost literally erase pigments from your color-treated hair." " Wash your hair less frequently, and only use cool water," Toves-Vincillone says. One way to slow down the fading process and keep your color looking as good as it did the day you dyed it is to change up the way you shower. Toves-Vincillone adds, "To be honest, red tones do not stick around for a very long time, but there are things you can do to keep your color vibrant and true to tone for longer." "The one thing about redheads is you definitely always worry about maintenance," Wright says. How to Maintain Your Red Hair Color at Homeįor many people, the most daunting part of going red is the care it requires in the weeks and months after leaving the salon. ![]() "This is because dark, permanent hair color, especially boxed color, is removed with less predictability than virgin hair." But that doesn't mean all hope is lost - a professional stylist should be able to help you achieve your desired look. "You are more than likely looking at a color-correction situation," he says. Lastly, if you have dark, color-treated hair, the process of going red is a bit more involved. "You can ask your stylist to use a demipermanent gloss for a high-shine, natural red tone a semipermanent overlay of high-impact red or you can start building in a rich red with gradual, permanent hair-color applications," he says. Hair that's already dyed blond or another light shade will require a slightly different approach. Virgin hair can also choose from a larger variety of shades of red. "You can choose a single-process, permanent color that will deliver a natural red tone or go vibrant with a double-process red with a highly pigmented finish," Toves-Vincillone says. Virgin hair has the most options available. "Depending on your hair history, natural level, and desired tone, the in-salon process can look a little different for everyone," Justin Toves-Vincillone, professional hairstylist and Authentic Beauty Concept partner, says. If you go the boxed-hair-dye route, you'll only be able to achieve all-over color if you go to a professional hair colorist (which would be our recommendation), they'll be able to customize the look to your liking.Īt the salon, the process will always start with a consultation and potentially a patch test. There are two ways to go about going red: see a professional or DIY. Plus, we've even gathered some of the best red hair color ideas that we're sure you'll be obsessing over. ![]() Keep scrolling to learn what the process is like, how to find the best shade of red for your skin tone, and tips for maintaining your red hair color after you leave the salon. It's hard to say what is contributing to the hair-color success - but one thing is clear: everyone wants in on the "daredevil color," as Wright likes to call it.īut before you grab a box of bright red hair dye or book an appointment with your stylist, there are a few things you should know about dyeing your hair red. (This is, of course, if you're not a natural redhead.) "They've done the browns, they've dabbled into highlights, and they're like, 'Oh, I want to try something different.'" "Red hair is that color everybody wants to try," celebrity hairstylist Kiyah Wright tells POPSUGAR. There are so many red hair color shades to drool over, even our own editors are hopping on the trend. ![]() We've seen Sophie Turner go orange-red, Zendaya go auburn, Gigi Hadid go copper, Ciara went cherry cedar wood, and SZA went fire-engine red, just to name a few. Over the last year or so, we've seen countless celebrities try variations of the color. In fact, the shade seems to be taking over entire beauty routines, and we're all for it. The trend really took off at the start of 2021 and hasn't slowed down since. Red hair color is having a serious moment right now.
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